For a heritage exhibition, I was commissioned to produce informational posters that not only drew exhibitors to the various displays but would also provide the history of Lloyd Cars to them. Taking this into consideration, I decided to base the designs on vintage 1950s car advertisements, turning the motors into cartoons and using large numbering with  bright colour to catch the eye whilst maintaining true to the overall aesthetic.

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Alongside these posters, I also produced two others, one that focused on the founder of the company, and another that was to encourage attendees to share their stories and experiences of working at the company.

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For both of those designs, I chose to keep with the vintage tone of old car advertisements to keep the aesthetic consistent across the exhibit, whilst also creating striking imagery to stand out in the display space.